Most whitening toothpastes follow a predictable formula:
Add some polishing ingredients.
Remove coffee and tea stains.
Put “whitening” on the box.
Supersmile takes a different approach.
Its Professional Whitening Toothpaste uses a proprietary ingredient called Calprox, contains fluoride for cavity protection, has a relatively low claimed abrasivity, and can be combined with a separate peroxide-based Whitening Accelerator for substantially stronger whitening.
Supersmile also now offers a fluoride-free version containing nano-hydroxyapatite.
That makes the current product lineup much more interesting than it was a few years ago.
But there is one detail I would keep in perspective.
Supersmile frequently advertises dramatic claims such as six shades of whitening in five days and significantly better plaque control.
Those are brand-supported claims, not a guarantee of what every person will see after brushing with one tube of toothpaste.
After looking closely at the current ingredients, Calprox technology, fluoride concentration, nano-hydroxyapatite formula, abrasivity, whitening system, sensitivity claims, pricing, and current customer feedback, I think Supersmile is one of the better premium whitening toothpastes.
Whether it is worth $30 per tube is another question.
Here is my complete Supersmile Toothpaste review.
Supersmile Toothpaste At A Glance
| Feature | Supersmile Professional Whitening Toothpaste |
| Main Purpose | Whitening + everyday oral care |
| Proprietary Ingredient | Calprox |
| Fluoride | Yes in classic formula |
| Fluoride Concentration | 0.14% fluoride ion |
| Fluoride Source | Sodium monofluorophosphate |
| Fluoride-Free Version | Yes |
| Nano-Hydroxyapatite | In fluoride-free version |
| Peroxide | Calprox contains calcium peroxide; stronger accelerator contains urea hydrogen peroxide |
| Claimed RDA | 65 |
| SLS | No traditional SLS; uses sodium lauryl sulfoacetate |
| Silica | Classic formula does not list silica |
| Current Price | Around $30 for 4.2 oz |
| Whitening Accelerator | Sold separately |
| Best For | Coffee, tea, wine and lifestyle stains |
| Main Drawback | Premium price |
Also Read: Is Brush Buddies Herbal Toothpaste Worth It?
My Experience Using Supersmile Toothpaste

I’ve always struggled with tooth sensitivity when using whitening products, so I approached Supersmile cautiously.
I drink coffee, red wine, and I’m an ex-smoker—so you can imagine the battle I’ve had with stains.
After a few weeks of consistent use, I noticed a marked difference.
My teeth looked whiter without the sensitivity I had experienced with other whitening pastes.
One of the first things I loved about Supersmile was the gentleness.
No more sore gums or enamel damage like I had with other toothpastes.
It’s free of harsh abrasives, which I learned is thanks to its active ingredient, Calprox. This formula works by dissolving the protein pellicle on your teeth, which helps remove surface stains.
Pros of Supersmile Toothpaste
Now, let’s get into the good stuff—what makes this toothpaste worth trying.

- Whitening Without Sensitivity: Supersmile promises to whiten teeth while being gentle, and it delivers. Unlike other whitening toothpastes that left my gums aching, this one gave me noticeable results without any discomfort. I started seeing results after about a week, though for deeper stains it may take a bit longer. For me, it was a gradual but noticeable transformation.
- Remineralizes Enamel: The toothpaste includes fluoride, calcium, and phosphates that help rebuild and protect tooth enamel. This was particularly important for me since I’ve dealt with sensitivity issues in the past, and I felt like my enamel needed that extra reinforcement.
- Fresh Minty Flavor: Supersmile’s mint flavor is subtle and refreshing. It doesn’t have the overpowering taste that makes your eyes water like some other brands. I actually look forward to brushing my teeth because of how clean and fresh my mouth feels afterward.
- Lasts a Long Time: A little goes a long way with Supersmile. You only need a pea-sized amount each time, which makes the price more justifiable. One tube lasted me a good three months even with consistent use.
Cons of Supersmile Toothpaste
Of course, no product is perfect, and Supersmile has a few drawbacks worth mentioning.
- Price: It’s not cheap. Supersmile is definitely a premium product, and it’s more expensive than most drugstore brands. However, given how long each tube lasts and the quality of the product, I felt it was worth the investment.
- Toothbrush Maintenance: One small issue I noticed was that the toothpaste can leave my toothbrush feeling a bit stiff after it dries. It’s not a huge deal, but it’s something to keep in mind. I recommend rinsing your brush thoroughly after each use to avoid this.
- Doesn’t Foam: If you’re used to toothpastes that foam up a lot, Supersmile might be a bit of an adjustment. It doesn’t foam in the way traditional pastes do, but this doesn’t affect its effectiveness. I actually found it refreshing after getting used to it.
Comparison With Other Brands
When it comes to premium whitening toothpastes, Supersmile stands out, but it’s not the only option out there. Here’s how it compares to some other popular toothpaste brands like Boka, Dr. Bronner’s, and Davids.
- Boka Toothpaste

Boka is known for its fluoride-free formula that uses nano-hydroxyapatite (n-HA), a mineral that mimics the natural composition of tooth enamel.
While this is excellent for strengthening and remineralizing teeth, Boka’s whitening capabilities fall short when compared to Supersmile.
In my experience, Boka does a fantastic job at maintaining healthy teeth, but for noticeable whitening, Supersmile is far more effective.
However, if you’re someone who prefers a fluoride-free product, Boka might be worth considering.
- Dr. Bronner’s All-One Toothpaste

Dr. Bronner’s takes an all-natural, organic approach to oral care, which appeals to those looking for eco-friendly, chemical-free options.
While I appreciated its commitment to natural ingredients, I didn’t find its whitening power to be as effective as Supersmile’s.
Dr. Bronner’s is great for gentle cleaning and freshening breath, but if your main goal is stain removal and teeth whitening, Supersmile’s specialized formula does a much better job.
The minty flavor of Dr. Bronner’s is quite mild too, so if you’re looking for a stronger, long-lasting fresh breath sensation, Supersmile takes the lead here.
- Davids Natural Toothpaste:

Davids toothpaste, much like Dr. Bronner’s, is another all-natural, fluoride-free option.
It uses baking soda and other gentle abrasives to clean teeth and help with whitening.
While it’s a solid choice for those looking for a natural product, the results just didn’t match up to Supersmile’s Calprox-powered formula.
While Davids left my mouth feeling clean and fresh, I didn’t see the same whitening impact as I did with Supersmile.
Davids toothpaste is more about overall dental health with a subtle whitening effect, whereas Supersmile offers more aggressive whitening without damaging enamel.
Tips For Supersmile Toothpaste
To get the best results from Supersmile, here are a few tips I’ve picked up:
- Use a Dry Toothbrush: This is important. Supersmile works best when applied to a dry toothbrush. Wetting your brush can dilute the paste and reduce its effectiveness, so make sure your brush is dry before applying the toothpaste.
- Consistency is Key: Like any whitening product, Supersmile works best when used consistently. I brushed twice a day for at least two minutes each time. For even better results, pair it with the Supersmile Professional Whitening Accelerator. It helps speed up the process if you’re looking for quicker results.
- Rinse Thoroughly: One thing I noticed is that Supersmile leaves a bit of a residue after brushing. Make sure to rinse thoroughly to avoid that milky white look some users have mentioned. It’s not a dealbreaker, but it’s something to be aware of.
- Combine With an Electric Toothbrush: I started using Supersmile with a standard manual toothbrush, but after switching to an electric toothbrush with a whitening setting, I noticed an even bigger difference. The combination of Supersmile and my electric brush helped remove stains from between my teeth more effectively.
Is Supersmile Toothpaste Worth It?

In my opinion, Supersmile Professional whitening toothpaste is a game-changer for those looking to whiten their teeth without damaging their enamel.
It may take a bit longer to see results compared to more abrasive whitening products, but the payoff is worth it.
My teeth are whiter, my enamel feels stronger, and I don’t have to deal with the sensitivity that came with other products.
Yes, it’s a bit more expensive, but considering how long each tube lasts and the benefits it provides, I think it’s worth the price.
Plus, there’s something about knowing you’re using a product developed by the “Father of Aesthetic Dentistry” that gives you extra confidence in its effectiveness.
So, if you’re like me and you’ve struggled to find a whitening toothpaste that actually works without causing sensitivity, I’d recommend giving Supersmile a try.
Also Read: Is Colgate Baking Soda Peroxide Toothpaste Worth It?
Frequently Asked Questions (FAQ)
Yes, Supersmile is safe for your teeth. It’s free from harsh abrasives like silica, which are common in many whitening toothpastes. Instead, it uses Calprox, a gentler formula that effectively removes stains without wearing down your enamel.
You’ll start seeing results after about a week of consistent use, but for deeper, older stains, it might take a few more weeks. The key is to use it consistently and follow the instructions for best results.
There are many whitening toothpastes on the market, but based on my experience, Supersmile offers a great balance of effective whitening and enamel protection. It doesn’t cause the sensitivity that other whitening products often do, which makes it stand out.
Yes, Supersmile can work on caps, veneers, and other dental restorations. It helps remove surface stains and keep your dental work looking fresh and clean without causing damage. If you have veneers or caps, it’s always a good idea to consult with your dentist before trying a new whitening product.
Conclusion: Is Supersmile Toothpaste Worth It?
After using Supersmile Professional whitening toothpaste for several months, I can confidently say it’s one of the best whitening toothpastes I’ve tried. It offers real results without compromising the health of your enamel or causing sensitivity.
While the price may be higher than your standard drugstore toothpaste, the long-lasting results and protection make it a solid investment for your smile.
If you’re tired of switching between products that don’t work or leave your gums sore, Supersmile is definitely worth a try. Grab it from Supersmile’s official website or through a trusted online retailer and start your journey to a brighter, healthier smile today!
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