I’m not one to hype up products without reason, but It’s a 10 Miracle Hair Mask deserves a spot in your shower. If your hair’s been through the wringer—color treatments, heat styling, or just life—this mask promises to bring it back to life with softness, shine, and manageability.
After struggling with my own damaged, frizzy locks, I gave it a shot, and let me tell you, it’s a game-changer.
Ready to transform your hair? Grab this mask and see the difference for yourself.
My Journey With It’s a 10 Miracle Hair Mask
Picture this: my hair was a mess.
Years of bleaching, blow-drying, and beach days had left it dry, brittle, and screaming for help.
I’d tried countless conditioners, oils, and DIY remedies, but nothing seemed to stick.
Then, my stylist mentioned It’s a 10 Miracle Hair Mask during a particularly desperate salon visit.
She swore by it, claiming it could tame even the most rebellious strands. Skeptical but hopeful, I picked up an 8-ounce tub and decided to put it to the test.
The first thing I noticed was the texture—creamy, thick, and luxurious. I worked a quarter-sized amount through my wet hair after shampooing, focusing on the ends where the damage was most obvious.
The instructions suggested leaving it on for 2-3 minutes for daily use, but I went all-in and left it for 10 minutes while I finished my shower. The scent was subtle but pleasant, not overpowering like some other products I’ve tried. Rinsing it out, my hair already felt different—smoother, less tangled.
After blow-drying, I couldn’t believe the results. My hair was noticeably softer, with a glossy shine I hadn’t seen in years. The frizz that usually plagued my wavy locks was tamed, and my curls looked defined without feeling weighed down.
I have type 2A hair—fine, wavy, and prone to dryness—and this mask seemed to understand exactly what it needed. Over the next few weeks, I used it twice a week, sometimes leaving it on longer with a shower cap for a deeper treatment.
Each time, my hair felt stronger, more elastic, and honestly, healthier. It was like giving my strands a second chance.
What stood out most was how versatile it was. I could use it as a quick conditioner on busy days or as a intensive mask when I had time to pamper myself. It didn’t leave my hair greasy or heavy, which is a huge win for someone with finer hair like mine.
While it wasn’t a cure-all—my split ends still needed a trim—it made my hair so much more manageable that styling became a breeze. This mask didn’t just meet my expectations; it exceeded them, turning my hair from straw-like to silky in a matter of weeks.
What Makes It’s a 10 Miracle Hair Mask Special?
This mask isn’t your average conditioner.
It’s designed to tackle the challenges of modern hair—think color-treated, heat-styled, or over-processed strands.
The formula is packed with ingredients like hydrolyzed collagen, apricot kernel oil, and sweet almond oil, which work together to restore moisture, strengthen hair, and add a luminous shine.
It’s a 10 claims it detangles, softens, smooths, and even improves color vibrancy, making it a go-to for anyone whose hair needs a little (or a lot of) TLC.
The beauty of this product lies in its flexibility. You can use it daily for a quick hydration boost or as a weekly deep-conditioning treatment for more intensive repair. It’s suitable for all hair types, from fine and straight to thick and coily, which makes it a crowd-pleaser.
Whether you’re dealing with frizz, breakage, or dullness, this mask aims to address it all in one creamy scoop. And let’s be real—any product that can multitask like that is worth a closer look.
The Pros of It’s a 10 Miracle Hair Mask
- Intense Hydration That Delivers
If your hair feels like it’s been through a desert, this mask is like a tall glass of water.
After my first use, my parched strands drank up the moisture, leaving them soft and pliable.
The apricot and sweet almond oils in the formula are the unsung heroes here, penetrating deep to hydrate without leaving a greasy residue.
Even after weeks of use, my hair never felt heavy or coated—just nourished and healthy.
For anyone with dry or damaged hair, this level of hydration is a lifesaver.
- Detangling Magic
Tangled hair is the bane of my existence, especially after washing. With this mask, I could glide my fingers through my wet hair without hitting a single snag. It’s like the mask whispers to your knots, convincing them to let go without a fight.
This makes styling so much easier, whether you’re brushing out wet hair or prepping for a blowout. For curly or coily hair types, this detangling power is especially clutch, saving you time and frustration.
- Shine and Smoothness
Who doesn’t want hair that catches the light? This mask delivers a glossy, salon-worthy shine that makes your hair look alive. My waves went from dull to radiant, and the smoothness lasted through humid days—a miracle in itself.
The formula smooths the hair cuticle, which is why it tames frizz so effectively. If you’re tired of lackluster hair, this mask will have you flipping your locks like you’re in a shampoo commercial.
- Versatility for All Hair Types
I love that this mask doesn’t discriminate. Whether your hair is fine like mine or thick and curly, it adapts to your needs. You can tweak how long you leave it on or how much you use to suit your hair’s texture.
For lighter conditioning, a quick rinse after a few minutes does the trick. For deeper repair, leave it on longer with heat. This flexibility means you’re not stuck with a one-size-fits-all product—it’s customizable to your hair’s unique demands.
- Color Vibrancy Boost
If you color your hair, you’ll appreciate how this mask keeps your hue looking fresh. I noticed my highlights stayed vibrant longer, with less fading between salon visits.
The formula seems to lock in color while nourishing the hair, so you’re not sacrificing health for vibrancy. It’s a small but noticeable perk that makes this mask stand out for color-treated folks like me.
The Cons of It’s a 10 Miracle Hair Mask
- Pricey for Regular Use
Let’s talk about the elephant in the room: this mask isn’t cheap.
At around $30 for an 8-ounce tub, it’s a splurge compared to drugstore conditioners.
If you’re using it daily or have long, thick hair that requires a lot of product, that tub will disappear faster than you’d like.
For me, the results justified the cost, but it’s something to consider if you’re on a tight budget. I’ve found that using it sparingly or alternating with a cheaper conditioner helps stretch it out.
- Not Enough for Low-Porosity Hair
While I had great results, I’ve heard from some folks with low-porosity hair that this mask didn’t quite cut it. Low-porosity hair struggles to absorb moisture, and some users felt this mask sat on top of their strands rather than sinking in.
My hair is more porous, so it soaked up the benefits, but if your hair is resistant to products, you might need something heavier or more emollient. It’s not a dealbreaker, but it’s worth noting if you know your hair’s porosity.
- Silicone Concerns
The mask contains silicones like dimethicone, which give it that silky, smooth finish. While I love the immediate results, some people worry about silicone buildup over time, especially if you don’t clarify your hair regularly.
I didn’t notice any issues, but if you’re silicone-averse or have fine hair that gets weighed down easily, you might want to use this sparingly and pair it with a clarifying shampoo every couple of weeks.
- Mixed Results for Some
Not everyone sings this mask’s praises. I came across a few users who said it didn’t do much more than their regular conditioner, leaving their hair feeling the same or even static-y.
I didn’t experience this, but it’s possible that hair type, application method, or expectations play a role. It’s a reminder that no product is a universal miracle—your mileage may vary depending on your hair’s needs and how you use it.
How It Stacks Up Against Other Brands?
- Olaplex No. 3 Hair Perfector
Olaplex No. 3 is a cult favorite, especially for repairing chemically damaged hair. Unlike It’s a 10, which focuses on hydration and shine, Olaplex targets the hair’s internal bonds, making it ideal for bleached or over-processed strands.
I tried No. 3 when my hair was at its breaking point, and it did strengthen my strands, but it didn’t give me the same softness or shine as It’s a 10. Olaplex is more of a treatment than a conditioner, so you might need to pair it with something else for moisture.
It’s also a bit more involved to use, requiring 10-20 minutes of pre-shampoo application. For overall manageability and ease, I lean toward It’s a 10, but Olaplex is a great complement for serious repair.
- Moroccanoil Intense Hydrating Mask
Moroccanoil’s Intense Hydrating Mask is a heavy hitter in the hair mask world, known for its argan oil-infused formula.
Like It’s a 10, it aims to hydrate and smooth, but I found it heavier, which was great for my driest days but sometimes left my fine hair feeling a bit weighed down.
It’s a 10 feels lighter and more versatile, letting me use it daily without buildup.
Moroccanoil’s scent is divine—think exotic spa vibes—but it’s pricier, often retailing for $40 or more.
If you have thick or very coarse hair, Moroccanoil might edge out slightly for its richer texture, but for everyday use, I prefer It’s a 10’s balance of hydration and lightness.
- Briogeo Don’t Despair, Repair! Deep Conditioning Mask
Briogeo’s mask is a clean beauty darling, free of silicones and packed with natural ingredients like avocado and rosehip oil. It’s fantastic for eco-conscious folks, and I loved how it made my hair feel soft without artificial coatings.
However, it didn’t detangle as effortlessly as It’s a 10, and the effects didn’t last as long on my frizzy waves. Briogeo is slightly cheaper, around $25, but the jar is smaller, so you’re not getting as much bang for your buck.
If you prioritize clean ingredients, Briogeo’s a solid choice, but for immediate smoothness and versatility, It’s a 10 takes the crown.
- Redken Extreme Strength Repair Mask
Redken’s Extreme Strength Repair Mask is another salon staple, designed for damaged hair with proteins to rebuild strength. It worked well for my split ends, but I found it less hydrating than It’s a 10, leaving my hair a bit stiff if I didn’t follow up with a conditioner.
Redken’s formula is more protein-heavy, which is great for breakage but can be too much for hair that doesn’t need it. It’s a 10 feels more balanced, offering both moisture and strength without overwhelming my fine hair.
Redken’s price is comparable, but its thicker consistency means you use more per application, making It’s a 10 a better value for frequent use.
Tips For Maximizing It’s a 10 Miracle Hair Mask
- Apply It Right for Best Results
Getting the most out of this mask starts with how you apply it. After shampooing, towel-dry your hair lightly so it’s damp, not dripping. Work a quarter-sized amount through your hair, focusing on the mid-lengths and ends where damage is most likely.
I like to use my fingers to distribute it evenly, then comb through with a wide-tooth comb for extra detangling. If you’re using it as a daily conditioner, leave it on for 2-3 minutes before rinsing with warm water, followed by a quick cool rinse to seal the cuticle. This little trick boosts shine and keeps frizz at bay.
- Deep Condition with Heat
For a spa-like treatment, turn this mask into a deep conditioner. Once a week, I apply a generous amount—about a palmful—and massage it into my hair from root to tip. Then, I pop on a shower cap and wrap a warm, damp towel around my head.
If I’m feeling fancy, I’ll use a hairdryer on low heat for 5-10 minutes to open the hair cuticle and let the mask penetrate deeper. Rinse thoroughly afterward, and you’ll notice your hair feels stronger and softer. This method is perfect for reviving severely damaged or color-treated hair.
- Pair with a Clarifying Shampoo
Because this mask contains silicones, buildup can be a concern if you use it often. I’ve found that using a clarifying shampoo once every two weeks keeps my hair feeling fresh and prevents any dullness.
Apply the clarifying shampoo first, rinse, then follow with the mask as usual. This ensures your hair stays receptive to the mask’s benefits without getting weighed down. If you have fine hair like mine, this step is crucial to maintain volume and bounce.
- Adjust Frequency Based on Your Hair’s Needs
Not all hair needs the same treatment schedule. If your hair is fine or only mildly damaged, using the mask 1-2 times a week might be enough. For coarse, curly, or heavily processed hair, you might benefit from daily use or longer deep-conditioning sessions.
I started with twice-weekly applications and adjusted based on how my hair felt. Pay attention to your strands—if they start feeling heavy, scale back; if they’re still dry, ramp it up. It’s all about finding your hair’s sweet spot.
- Protect Your Hair Post-Mask
This mask does wonders, but you’ll want to maintain those results between uses. I’ve learned to minimize heat styling and always use a heat protectant when I do blow-dry or flat-iron. Sleeping on a silk pillowcase also helps reduce friction and keep my hair smooth.
If you swim or spend a lot of time in the sun, like I do, rinse your hair with fresh water afterward to prevent chlorine or UV damage. These small habits make the mask’s effects last longer and keep your hair looking its best.
Frequently Asked Questions (FAQ)
It depends on your hair’s condition and type. For daily conditioning, use a small amount 2-3 times a week after shampooing, leaving it on for 2-3 minutes. If your hair is damaged or dry, you can use it more often, even daily, or as a weekly deep treatment with heat for 5-15 minutes. I found twice a week worked best for my fine, wavy hair, but coarser or more damaged hair might need more frequent applications. Listen to your hair and adjust as needed.
While It’s a 10 Miracle Hair Mask is fantastic for hydration and repair, it’s not specifically formulated for hair growth. Masks with ingredients like biotin, caffeine, or peptides—such as Briogeo’s Don’t Despair, Repair! or Ouai’s Treatment Mask—may better support growth by strengthening follicles. That said, healthy hair is less prone to breakage, which can make it appear longer over time. I’ve noticed less shedding since using It’s a 10, likely because it strengthens my strands, but for targeted growth, you might want to explore specialized treatments.
It’s a 10 Miracle Hair Mask is a conditioning treatment that detangles, hydrates, and smooths hair. It restores moisture, improves elasticity, and adds shine, making it ideal for dry, damaged, or color-treated hair. It also tames frizz, enhances color vibrancy, and makes styling easier. For me, it transformed my brittle, frizzy waves into soft, manageable locks with a glossy finish. Whether used daily or as a deep conditioner, it’s designed to revive stressed hair and keep it looking healthy.
This mask can help with thinning hair by strengthening strands and reducing breakage, which can make hair appear fuller. The hydrolyzed collagen and oils in the formula nourish and fortify, which is great for weak or brittle hair. However, it won’t address underlying causes of thinning, like hormonal or genetic factors. I noticed my fine hair looked thicker and healthier after regular use, but if thinning is a major concern, you might want to pair it with a scalp-focused treatment or consult a dermatologist for targeted solutions.
Final Thoughts On It’s a 10 Miracle Hair Mask
After months of using It’s a 10 Miracle Hair Mask, I’m hooked. It’s not just a product—it’s a lifeline for my damaged, wavy hair. From detangling knots to boosting shine and keeping my color vibrant, it delivers on its promises.
If you’re tired of dull, frizzy, or lifeless hair, this mask is worth every penny. Trust me, your strands will thank you. Pick it up, give it a try, and get ready to fall in love with your hair again.